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Phone audio for retail stores

Most calls to a shop are one of four questions, and every one of them can be answered before a staff member leaves the floor to pick up.

Why it matters here

Four questions, over and over

  • Are you open

    Trading hours, late-night trading and public holidays differ by state and by centre, and they are the single most common reason anyone rings a shop. A recording answers it without anyone walking to the phone.

  • Do you have it in stock

    This one takes a staff member off the floor to go and look. If your website shows what is on the shelf at that store, saying so on hold moves most of these calls to a screen.

  • Click and collect creates calls of its own

    Which door, where to park, how long before it is ready. None of it needs a person, and all of it gets asked.

  • Returns are the call nobody enjoys

    Stating your policy calmly in the recording, alongside the fact that consumer guarantees apply regardless, takes most of the heat out of the conversation before it starts.

Music On Hold

An example script

The shape and the level of detail that tends to work for retail stores. The business is invented and the words are only a starting point — yours are written in the studio.

Thanks for holding, someone will be with you shortly. We are open seven days, and we trade late on Thursday until nine. If you are checking stock, our website shows what is on the shelf at this store and it updates through the day. Click and collect orders are usually ready within two hours and are picked up at the service desk near the car park entrance. Returns are welcome within thirty days with your receipt, and that is on top of your rights under the Australian Consumer Law.

What to mention in yours

  • Trading hours, including late nights and how public holidays differ.
  • Whether your website shows live stock for this store.
  • How click and collect works, and where to come for it.
  • Your returns window, and that consumer guarantees apply on top of it.

You write the words, or edit what the assistant drafts, so what your callers hear is your decision rather than ours.

Questions

Before you start

Pick from the Australian voices, and take a five-second preview of your own audio. Your download is prepared for your phone system, and pricing is one payment for the recording you make.

Create a message for your store.

Start from a blank page or let the assistant draft it. Either way you hear five seconds of your own audio before you decide anything.

No account needed. Payment comes after the preview, not before.